FWhat will this cost when we double spend?

One flat price. Never a cut of your spend.

Unlimited stores and users. No revenue caps, no per-seat fees. LaunchPad in every plan, BuilderPad from Starter. Paid plans start with a 14-day trial, no card.

Get started free

Free forever plan · or 14 days of any paid plan free · no card

Brands running on Molecule

5-minute setup

Plans

Free

€0 / month

See every channel live. Launch ads.

Live Today across every channel
Creatives report
LaunchPad
1 tracked competitor
Unlimited stores, users and ad accounts

Start free

Starter

€99 / month

The real score, and Fritz to ask about it.

Everything in Free
BuilderPad
Fritz, the AI agent
Attribution on Shopify, GA4 or Mixpanel sales
Net ROAS with Shopify
Campaign, ad set and ad level
Google deep reporting and PMax split
Email reports
Full history

Start 14-day trial

The whole loop

Pro

€189 / month

Money moves on its own, within your rules.

Everything in Starter
Fritz Autopilot
Budget engine with odds
Stop-loss that pauses and resumes
Fritz drafts budget changes
Country reports
Cohorts, LTV and CAC payback

Start 14-day trial

Enterprise

€649 / month

Your models, your warehouse, our team.

Everything in Pro
Custom attribution models
Snowflake, BigQuery and Redshift delivery
350+ source connectors
Dedicated Slack channel

Talk to us

14-day free trial, no cardUnlimited stores and usersCancel anytimePay by card or through Shopify billingPrices in EUR per month, excl. VAT

FDoes the bill grow when our sales do?

Spend twice as much. Your bill stays put.

Attribution tools often price on your revenue, and agencies take 10–15% of spend. Molecule is a flat monthly price, so it never earns more because you spend more.

Flat/EUR per month, excl. VAT · unlimited stores, users and ad accounts · no revenue caps · no per-seat fees · never a % of spend

FFritz

€189 a month at every size. Pro is a flat price, so your bill doesn't move with your sales or your spend.

Your Molecule Pro bill€ per month · by yearly sales

Flat EUR · excl. VAT · never a % of spendSee the plans →

FWhat do we get on each plan, line by line?

Launch for €0. Pay for the making, the score and the steering.

All four plans come with unlimited stores, users and ad accounts, and all six channels connected. Paid plans add BuilderPad, the real score, Fritz and the budget engine that steers spend on it.

Swipe the table sideways for every plan →

Compare plansEUR per month, excl. VAT

Free€0Start free →

Starter€99Start trial →

Pro€189Start trial →

Enterprise€649Talk to us →

Make and launch

BuilderPad: Fill, Remake, Vary, Resize

Brand kit, ad copy to channel limits, Selects

LaunchPad: every ad set and placement, one click

New campaigns and ad sets, duplicate, templates, bulk edit

Competitor monitoring

See it live

All six ad channels connected

Unlimited stores, users and ad accounts

Live Today, every channel

Creatives report: hook rate, fatigue, Molecule vs Meta

Dynamic currency

The score

Attribution on Shopify, GA4 or Mixpanel sales

Net ROAS with Shopify: refunds, cancellations, discounts, tax

Campaign, ad set and ad level

First, last and U-shape models (9 variants)

Google deep reporting: PMax split, search terms, keywords

Full history, unlimited revenue tracked

Dashboards, chart builder, website traffic (GA4)

New-customer ROAS and CAC

Country reports

Cohorts, LTV and CAC payback

Multi-currency reporting at daily exchange rates

Custom attribution models

Steer and ask

Fritz, the AI agent

Control Room feed and daily summary

Email reports: daily, weekly, monthly

Molecule MCP for Claude and ChatGPT

Budget engine with odds, AI dial and profiles

Stop-loss: pause and resume on its own

Fritz Autopilot: new ads from your winners

Google keywords, search terms and asset groups

Fritz drafts budget changes

On/off and budget edits from every table

Data and support

CSV export

1-on-1 onboarding call

Custom visualisations

Snowflake, BigQuery, Redshift delivery

350+ source connectors

Dedicated Slack channel

Ask us like you'd ask Fritz.

Short answers. The long ones live in the docs.

Yes. The Free plan is free for good. Starter and Pro start with a 14-day trial with full access and no card. When it ends, billing starts on the plan you picked, and you can cancel anytime from billing settings.

No. It's a flat EUR price per month. No revenue caps, no per-seat fees, never a percentage of spend.

Prices are in EUR per month, excluding VAT.

Pro. It adds the budget engine and stop-loss to Starter's attribution and Fritz, so money moves on your schedule, within limits you set.

The same flat price, with unlimited stores and users. One login with a company switcher, client email reports, and a change history that shows who changed what in each account.

By card, or through Shopify billing if you came from the Shopify App Store. Switch plans or cancel anytime from billing settings.

Close the
loop.

Connect Shopify, GA4 or Mixpanel and your ad accounts in five minutes.

Connect my store and run the loop.